About Us

ABOUT US

Ritu Garg

Founder

About Us

IMARS is where innovative style meets eco-consciousness. As a vegan brand, we champion the use of high-quality vegan leather, crafting a range of elegant bags and accessories that are as kind to the planet as they are to fashion. Our products, including chic handbags, sleek laptop bags, and stylish wallets, embody a fusion of contemporary trends with the rich vibrancy of Indian art. What truly sets IMARS apart is our commitment to both luxury and accessibility. We believe sustainable fashion should be within everyone’s reach, offering our exclusive designs at prices that invite everyone to partake in responsible, stylish living.

Founder's Story

For two decades, I embraced the role of a homemaker, my days devoted to the well-being of my family. I often wondered if I was a good mother, but the proof of my efforts lay in the happiness and compassion my children radiated. One day, an intriguing proposition came my way from an unexpected source. My father-in-law, a prominent figure in the world of premium leatherette production, asked me to craft something using this exquisite material. As a fashion enthusiast who had, on numerous occasions, invested in high-end bags that lacked practicality, I decided to create a versatile solution. The result of my endeavor was a stylish and functional sling bag. This bag was designed to accompany one to a simple family outing, a busy day at the office, or even a lively party. Its true essence lay in its practicality, offering an array of pockets to accommodate various essentials, a testament to my journey from homemaker to a creator of fashion brand “IMARS”. Today I call out to every woman, if they want to soar the heights,they need to open their wings to fly...

Women Entrepreneur of the Year

Our founder, Ritu Garg, has been recognized as the Women Entrepreneur of the Year for her outstanding achievements in building our company. This prestigious award celebrates her vision, leadership, and innovative spirit in creating a successful and impactful business.

Ritu Garg has demonstrated exceptional entrepreneurial skills and a commitment to driving positive change through our company. Her unwavering dedication, strategic thinking, and ability to navigate challenges have been instrumental in our growth and success.

IndiaMART TrustSEAL Certification

We are proud to announce that our company has been awarded the prestigious IndiaMART TrustSEAL certification. The IndiaMART TrustSEAL is a verification program offered by the leading Indian B2B marketplace, IndiaMART, to help businesses establish trust and credibility with potential customers.


The TrustSEAL is awarded to suppliers after a rigorous verification process that checks their legal status, business premises, financial details, online presence, and other key parameters. This certification provides buyers with the assurance that they are dealing with a legitimate and trustworthy supplier.

PETA Certified

We are proud to announce that our company has earned the prestigious PETA certification from People for the Ethical Treatment of Animals. This certification recognizes our commitment to ethical and sustainable business practices, particularly in relation to animal welfare.


As a PETA certified company, we have undergone a rigorous verification process to ensure that we do not conduct or commission any animal testing, and that our products are completely free from animal-derived ingredients. This certification is a testament to our unwavering commitment to ethical and responsible business practices.

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